THE COMPLETE MARKETING KIT CONSISTS OF TWO PROGRAMS, CONTAINING EVERYTHING YOU NEED FOR GUARANTEED
SALES SUCCESS
PROGRAM ONE: SALES SCRIPTS, MARKETING, AND FINANCE TRAINING
Updated for 2011: the Solar Essentials SOLAR AND RENEWABLE
ENERGY SALES PROGRAM, created by renewable energy professionals for renewable energy
professionals represents the complete program on selling Solar Energy Products, Replacement Windows or Window
Barrier Treatments, Attic Energy Vents, Geothermal Systems, or other Green Energy forms in America.
Don't kid yourself, even if you
are selling the best systems in the world, you are lost without an effective sales script. Most of your customers are
not technically minded and are not primarily interested in the makeup of the equipment you are selling. In the end
there is only one reason for them to buy: they see something in it for them. With this program, we show you what
to listen for, what to say, and, just as important, what not to say to get the sales you need.
Here is a simple test: when potential clients tell you they 'just want to know
the bottom line cost of the product', do you just fold your hand and tell them? If that is your practice,
you are not making the sales you should. You can excuse yourself by saying you are just giving the clients what they want,
but the fact is you are just taking the easy way out; too often resulting in a 'no sale' for you.
Like it or not, to be successful in this business sometimes you
need to wear the hat of a salesperson, and you need to know what to say
(and what not to say) when making the presentation.
PROGRAM
TWO: